First of all apologies that TrendEngel didn’t present you this book earlier. This isn’t a trend we spotted early but rather late – Having said that: We don’t care.
“In this book, I have summed up how to put your space in order in a way that will change your life forever.”
This is the ambitious first sentence of Marie Kondo’s best-selling manifesto, The Life-Changing Magic of Tidying Up. Direct and devoid of clutter, this sentence rings true to her philosophy. Unlike most self-help books, there are no extraneous words, no pandering—the lack of “wink wink” gesturing reads as an appealing, authentic statement.
This is what she says: People should focus on the present, and in tidying, this manifests in the form of using present-day valuations of all of one’s belongings. People are wrong when they think that pair of jeans will ever fit again, Kondo is arguing. They’re also wrong when they think they’ll read that book again. These optimistic predictions keep people from getting rid of things they don’t need.
Sounds stupid? It isn’t It’s really fascinating.